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Roku Announces Two New Streaming Players in the UK

New Roku Express Delivers Easy HD Streaming at an Affordable Price; Roku Streaming Stick+ Includes Remote with TV Power and Volume Controls, Offers Up to 4X Wireless Range Plus Brilliant HD, 4K Ultra HD and HDR Picture Quality

Tuesday, October 10, 2017 10:00 pm PDT

Public Company Information:

"Consumers will love our new sleek Roku Streaming Stick+ with an innovative advanced wireless receiver that gives up to four times the wireless range and a remote that controls TV volume and power. At £79.99, it makes HD, 4K and HDR streaming simple."

LONDON--(BUSINESS WIRE)--Roku, Inc. (NASDAQ: ROKU) today announced two new streaming players in the UK, giving people who enjoy TV better ways to connect to the streaming entertainment they love. Roku Express is the most affordable streaming player Roku ever launched in the UK, priced at just £29.99 MSRP. Roku Streaming Stick+ is the first Roku streaming stick that is capable of streaming HD, 4K and 4K HDR at up to 60 fps.

“The Roku Express is one of our most popular streaming players and we are excited to bring it to the UK. It is a great starting point for first time streamers or for people looking to extend the Roku experience to other TVs,” said Chas Smith, general manager of Roku TVs and players. “Consumers will love our new sleek Roku Streaming Stick+ with an innovative advanced wireless receiver that gives up to four times the wireless range and a remote that controls TV volume and power. At £79.99, it makes HD, 4K and HDR streaming simple.”

Roku Express

The Roku Express is great for those who are looking to stream to the TV for the first time, extend their Roku OS experience to other TVs in the home, or give the gift of streaming. It comes with everything in the box to get started, including a simple to use remote control and HDMI cable. This is the second-generation of the Roku Express and is five times more powerful than its predecessor.

Roku Streaming Stick+

Small, powerful and portable for those who are on the move or want their streaming player hidden behind their TV. Features a quad-core processor and delivers exceptional wireless performance with its advanced wireless receiver that is innovatively built into the power cord. This new model offers up to four times the wireless range to minimize buffering. Great for HD, 4K and 4K HDR up to 60 frames per second (fps) streaming. It includes the 4K Spotlight Channel that offers instant access to 4K movies and TV shows from various streaming channels. It comes with a remote control that includes TV power and volume buttons that can control compatible TV models, eliminating the need to use a TV remote for these functions.

Roku® devices are powered by the Roku OS and feature a simple home screen with access to 4,000+ streaming channels, including 150,000 movies and TV episodes in the UK. Roku Search enables consumers to discover new entertainment across top streaming channels. Search a movie, TV show, actor or director and the Roku OS will display where content is available and serve results in order of price.

Consumers can also download the free Roku mobile app for iOS® and Android™ devices which acts as a remote, streams media from a mobile device to the TV, includes a keyboard and offers features like voice search and private listening.

Availability and Pricing

The Roku streaming players will be available online starting from October 19th and are expected to arrive in stores towards the end of October. The Roku Express and Roku Streaming Stick+ will be available for a suggested retail price of respectively £29,99 and £79,99.

About Roku, Inc.

Roku Inc. (NASDAQ: ROKU) pioneered streaming for the TV and aspires to power every TV in the world. As of the end of June 2017, Roku OS powered TV streaming for 15+ million monthly active accounts which streamed nearly 7 billion hours of video and music in the first half of 2017. Roku is known for streaming innovation and high customer engagement, offering content providers and video advertisers the best way to reach streaming audiences. Roku streaming players and Roku TV models are available in 10 countries through direct retail sales and licensing arrangements with TV OEMs and service operators. The company was founded by Anthony Wood, inventor of the DVR. Roku is headquartered in Los Gatos, Calif., U.S.

Roku and Streaming Stick are registered trademarks of Roku, Inc. in the U.S. and in other countries.


Roku, Inc.
Mike Duin
Hotwire PR

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Roku Streaming Stick+ (UK version) (Photo: Business Wire)